Our creative and front end development teams have recently produced a whole host of highly visual interactive pages for the newly launched GoConstruct website, which has been specifically designed to attract, inform and retain a talented workforce in the construction and built environment sector. The interactives consist of a bespoke portal page and a series of phased construction scenarios that showcase specific job roles.
In one example, the off-site interactive section takes the user through the 5 stages of off-site manufacturing and the roles in construction involved in each stage. There are multiple ways to navigate the content; Scroll with the mouse wheel or use the pagination sidebar. Each of the 5 phases contain a collection of job specific characters with clickable hotspots that allow the user to explore a wealth of detail on each job role.
Our creative team worked closely with CITB careers advisors and construction industry experts through co-design to create an interactive piece that not only represented real world manufacturing processes but also delivered a cross-device experience allowing unparalleled mobile access for our audiences.
You can explore the ‘Off-Site Roles in Construction’ interactive at goconstruct.org – watch out for the rather cool animations!